Twitch CEO says DJs will have to share what they earn on the website with music labels

In an interview with the channel TweakMusicTips, Twitch CEO Dan Clancy said that DJ streamers on the platform will have to share their revenue with music labels. As posted by Zach Bussey on X (formerly Twitter), Clancy said that Twitch is working on a “structure,” wherein DJs and the platform “are gonna have to share money with the labels.” He said he’s already talked to some DJs about it. The DJs, of course, realized that they’d rather not share what they earn. But Clancy said that Twitch will pay part of what the labels are owed, while the DJs hand over a portion of their revenue.

Clancy’s statement was part of his response to the host’s question about the copyright situation of music streamers on the platform. The CEO replied that Twitch has been talking to music labels about it in hopes of finding a stable solution so that DJ streamers don’t get hit with DMCA takedown requests. He also said that the website has a “pretty good thing” going on with labels right now — a “thing” that involves Twitch paying them money, apparently — but it’s not a sustainable long-term solution. Plus, the labels are only OK with that deal at the moment because they know Twitch is working on another solution that will make them (more) money.

Clancy also clarified that live streams and videos on demand have different sets of rules for playing copyrighted music, and the latter is definitely a problem. That’s why he suggests that DJs should mute pre-recorded videos on their own, because Twitch’s system doesn’t always detect copyrighted songs to mute them. The CEO said Twitch is close to signing the deal with labels, but it’s unclear how the Amazon subsidiary intends to monitor live music streams and if it already has the technology to do so.