Toyota mounted five big-screen TVs to this Tundra truck

Toyota revealed a custom Tundra pickup truck that can pop out five big-screen TVs from its bed for a wild tailgating experience designed to let you watch football from “any angle.” The one-off vehicle is a prototype built for the 2024 SEMA show in Las Vegas, where it’s on display alongside many other cool concepts, including Toyota’s Jeepy open-air Land Cruiser.

This “Ultimate Tailgate Tundra,” however, is unlike anything else at the show in terms of gadgety engineering:

With the push of a button, a custom-built staging shell rises from the bed of the truck on four electric actuators, revealing five 55-inch weatherproof outdoor screens.

To keep the glare of the sun at bay, a rack-mounted 180 Dual + R-Filler canopy provides 185 square feet of shaded space and game-time ambiance.

The Tundra also features a bespoke JBL Club Marine Series audio system with four speakers, two subwoofers, and an onboard satellite Wi-Fi system to connect and stream broadcast channels.

In a press release, Toyota marketing VP Mike Tripp said the Ultimate Tailgate Tundra celebrates the automaker’s NFL partnership and showcases just one of many “lifestyle applications” for the truck. So don’t expect to see Toyota sell you a special truck topper so you can easily make your own quintet-screened entertainment pickup.

It’s too bad the Tundra isn’t an EV that could power all this tech itself; instead, Toyota opted to just cram in a generator to keep the entertainment going. That also means you don’t get any frunk storage that could house your other tailgate stuff, like ice-cold brews.