The 15 Serious Eats Instagram Posts You Clicked on Most This Year

Another year, another batch of completed data for us to run through when prepping our metrics of success for next quarter.

…Kidding! Mostly! This year was filled to the absolute brim with recipes, articles, technique guides, and investigative food science-y reporting we are particularly proud of. And long before said content goes live, we’re planning how to best show it to you via our socials. Whether it’s a viscerally gorgeous recipe shot or a viscerally overwhelming close-up of 17 pieces of frozen pizza, we hope that every post that comes across your feed is a proper encapsulation of the work that went into the accompanying piece.

In 2024, it turns out you were most intrigued by those viscerally overwhelming close-up shots! But we love looking back at this list and knowing you’re still into, like, beautiful and tested-to-perfection food, too. Without further ado, please find, in descending order of top clicks, the pieces you followed through on the most via our Instagram over the course of this year.