AeroGarden, which sells Wi-Fi-connected indoor gardening systems, is going out of business on January 1. While Scotts Miracle-Gro has continued selling AeroGarden products after announcing the impending shutdown, the future of the devices’ companion app is uncertain.
AeroGarden systems use hydroponics and LED lights to grow indoor gardens without requiring sunlight or soil. The smart gardening system arrived in 2006, and Scotts Miracle-Gro took over complete ownership in 2020. Some AeroGardens work with the iOS and Android apps that connect to the gardens via Wi-Fi and tell users when their plants need water or nutrients. AeroGarden also marketed the app as a way for users to easily monitor multiple AeroGardens and control the amount of light, water, and nutrients they should receive. The app offers gardening tips and can access AeroGarden customer service representatives and AeroGarden communities on Facebook and other social media outlets.
Regarding the reasoning for the company’s closure, AeroGarden’s FAQ page only states:
This was a difficult decision, but one that became necessary due to a number of challenges with this business.
It’s possible that AeroGarden struggled to compete with rivals, which include cheaper options for gardens and seed pods that are sold on Amazon and other retailers or made through DIY efforts.
AeroGarden’s closure is somewhat more surprising considering that it updated its app in June. But now it’s unknown how long the app will be available. In an announcement last week, AeroGarden said that its app “will be available for an extended period of time” and that it’ll inform customers about the app’s “longer-term status as we work through the transition period.”
However, that doesn’t provide much clarity to people who may have invested in AeroGarden’s Wi-Fi-enabled Bounty and Farm models. The company refreshed both lines in 2020, with the Farm line starting at $595 at the time. The gardens also marketed compatibility with Amazon Alexa. The gardens will still work without the app, but remote control features most likely won’t whenever the app ultimately shuts down.
+ There are no comments
Add yours