Are built-in car sat-navs finally dead? Ferrari’s latest infotainment move suggests so

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Ferrari has announced that it is removing built-in satellite navigation in a selection of its upcoming models, including the recently announced 12Cilindri and Purosangue SUV.

Arguing that a Ferrari isn’t exactly used as a daily driver (although some Purosangue owners might beg to differ), Ferrari’s head of product marketing, Emanuele Carando told Drive: “We did this because we think the phone, and the fantastic mirroring of the phone, is the most user-friendly possibility, and [the] most updated system.”

Carando has a point, as the majority of today’s motorists simply want to mirror their favored smartphone operating system when behind the wheel, thus unlocking their favored mapping or navigation apps.

A car dashboard showing Apple CarPlay

(Image credit: Apple)

In fact, a recent survey conducted in the US found that a third of consumers would refuse to buy a car that lacks smartphone integration, cementing the point that there are very few buyers remaining that actually want a manufacturer’s built-in navigation.



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