Analyst says GTA 6’s importance to the console market “cannot be overstated” as Sony and Microsoft try to get old-gen players to upgrade

GTA 6 could be the game that finally gets PS4 and Xbox One holdouts to switch over to current-gen consoles, predicts a prominent industry analyst.

In a tweet, Circana industry advisor Mat Piscatella argues “the importance of Grand Theft Auto VI to the console market cannot be overstated,” referencing a recent chart from Sony showing that, even 3.5 years after the PS5’s launch, a roughly equal share of 97 million active users are still on PS4. Sony is naturally keen on getting its user base into its latest machine, and this chart specifically points to data showing PS5 users are logging significantly more gameplay hours than PS4 users (2.4b per month compared to PS4’s 1.4b).