How businesses and workers can win with eSIMs

Estimated read time 6 min read



It’s been eight years since eSIMs hit the consumer market – but according to a recent study by YouGov, a massive 60 per cent of British adults have still not heard of them. Even among those who have, many don’t fully understand what they are or how they work (both 14 per cent), meaning a huge portion of the UK population are missing out on the benefits they offer.

Simply put, an eSIM is an ‘embedded’ or virtual SIM. It removes the need for a traditional plastic SIM card as it is already built directly into users’ devices. Like many digital upgrades to previously analogue systems (think MP3 players or eBooks), the eSIM is a far simpler and more convenient alternative to its traditional, but outdated, predecessor.



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