I review SSDs, and these are the deals I’d actually recommend this Prime Day

If you’ve read much of my storage market coverage this year, you’ll probably be sick of hearing me yammer on about how dreadful SSD prices are in 2024. As someone who always tries their best to recommend the best value to people when it comes to gaming hardware, I hate seeing SSD prices so high. It’s particularly painful to me this year because up until October’s Prime Day event last year, you could easily find super-fast 1TB drives for under $70. 

Nowadays, that isn’t the case. Call it manufacturing and shipping costs rising, inflation, or demand going down. Any of these reasons might be valid causes for prices going up from a business sense, but it makes things harder for shoppers. With so many Prime Day PC deals and Prime Day PS5 deals popping up now, trying to gauge what something did cost before versus what it should cost now is next to impossible – it’s like trying to shoot a moving target while the person holding it constantly changes its size.