REI Is Giving Away Free Lifetime Co-op Memberships

REI is a well-known shopping destination for all things outdoors and active, like hiking, camping, outdoor cooking, skiing, running, and cycling. Fans of the store and brand know that becoming an REI Co-op member is a great opportunity to save money and enjoy other enticing benefits. Members not only get 10% back on eligible purchases, but they also receive member offers, coupons, discounts, and special pricing on some products and services (like 20% off bike and snow shop services). Members also have access to exclusive collections. If you shop at REI even a couple of times a year, becoming a member is it’s worth it.

Now through January 7, 2025, REI will immediately give you a $30 gift card when you sign up for the $30 lifelong membership—effectively making the membership totally free.

REI Co-op Membership

It seems too good to be true, but it’s not! First, you have to make a $50 purchase at REI, which should be easy for anybody needing cold-weather essentials or wanting to stock up on Yeti gear, camping cookware, or new hiking shoes. Then, in the same order, purchase the REI membership for $30. Once you finish the order, REI will immediately email you a $30 gift card to use within the following month. 

But how long will this free ride last? you might be wondering. Surely I’ll have to go through all this again next year. You will not! Unlike many brand memberships, REI’s Co-op membership is for life—it never expires. Want to grab the free membership and pick up some new running shoes this spring? Perfect. You can even grab one now (while, you know, it’s free) and then promptly forget about it until you decide to get a new tent in 15 years, when you can take advantage of a members-only deal.

In short, grab a free REI membership here before January 7, 2025, and you’ll have it for the rest of your life.